Geld verdienen im Web

Der Chef-Stratege von Forrester listet eine hervorragende Übersicht, wie man im Web Geld verdienen kann. Die Kurzform und Übersicht unkommentiert:

Marketing
.. Advertising
…. Contextual Advertising
…. Display Advertising
…. Targeted Advertising
…. Text Link Advertising
.. Sponsorship
.. Paid Content and Advertorials
.. Syndication of Content
.. Affiliations
.. Donations
.. Conversion (indirekt)

Financial (exit strategy).. Acquisition
.. Initial Public Offerings
.. Investment and Partnership

Services
.. Ecommerce
.. Premium, Memberships, and Licensing
.. Virtual goods

Corollary Benefits
.. Selling Data
.. Secondary Opportunities (Jobs, Konferenzen etc.)

>> via Web Strategy: The Many Forms of Monetization using the Web